Simon & Martina
Originally from Canada, these two adventurers began a YouTube channel in South Korea, with a particular focus on food. Since then, Simon and Martina have accumulated over 400 million views and gathered over 1.3 million subscribers, cementing themselves as a cornerstone of online video in Asia for the past decade. In 2016, they moved to Japan to begin documenting life, culture, and cuisine. They currently have the largest international reach of any creator in Asia with engaged viewers in the United States, Canada, Mexico, Australia, Singapore, and much of Europe. Successful collaborative campaigns with companies including Kia, Coca-Cola, AirBnB, and the JNTO have also made them a valuable outlet for promoting global brands. Simon and Martina provide a unique approach that is thoroughly informative, while still balanced with healthy doses of humor and personality, all of which contribute greatly to their mass appeal.