Living in Shanghai since September 2012, Yamashita is the most famous otaku in China. From June 2013, he began living together with the blowup doll he calls “Rose”. Together they’ve gone to cosplay at the Comiket convention. The videos of their adventures have become big hits in China. His popularity exploded with an original drama series in July 2014. Since then, Yamashita has created a variety program to convey “gentlemanly” information in Japanese everyday.